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Commitment. It’s How We Operate.
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. We believe every day gives us an opportunity to positively impact the world around us – by how we support each other, our customers, and our community. Together, we are committed to making the world a better place.
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Love Means Being More Than a Car Company®
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. We believe every day gives us an opportunity to positively impact the world around us – by how we support each other, our customers, and our community. Together, we are committed to making the world a better place.
Our Love Promise is what makes Subaru More Than A Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day.
Diversity, Equity, Inclusion and Belonging
Our Differences Make Us Stronger
Subaru of America has a rich history of reaching and supporting a diverse customer base. We partner with organizations such as the Human Rights Coalition, Rainbow PUSH, LogoTV, PFLAG, Dining Out for Life, and Urban Wheels to broaden our reach among diverse communities.
Corporate Responsibility
Living Our Values
At Subaru, we feel it is our corporate responsibility to live our values. By showing love and respect to all who interact with us.
The Subaru Share the Love Event
Over the last 18 years, through the Subaru Share the Love® Event, Subaru and our participating retailers have donated nearly $345 million to charity, with customers choosing between four national charities and over 2,800 hometown charities.
